WebYoda Certified Webmaster (WCW) Exam History
The WebYoda certifications were the first nationally recognized Webmaster certifications available. In October 1997 WebYoda, in partnership with Florida State University, began developing the first national Webmaster Certification Standard. The first WebYoda certification was awarded March 09, 1998. To date WebYoda has awarded over 5000 certifications.

WCW Certification Overview
The WebYoda Certified Webmaster_tm (WCW)_tm certification is our level 2 certification, which covers our second set of four core webmaster courses. The WCW certification is designed to improve a candidate's proficiency in a broad range of Internet-related subjects. This certification provides a solid foundation of skills needed to acquire a mid-level webmaster position or to building a web development business from the ground up. The WCW certification exam cannot be attempted without first passing the WAW certification exam. This exam is 64 questions, and students have 90 minutes to complete the exam, which is timed by our server. Candidates must score 70% or higher to pass this exam and be awarded the WCW certification.

WCW Courses:
These courses directly prepare students to pass the WCW exam.

	Web Design & Graphics (WCW) (CWP)
	Java Survival Skills (WCW) (CWP)
	E-Business (WCW) (CWP)
	E-Marketing (WCW) (CWP)

Taking the Exam:
This is a non-proctored exam which can be attempted at any time online at WOWacademy.com.

Exam Cost:
The cost of this exam is $50 for students taking WOW Academy courses and $100 for those students not needing to take WOW Academy courses.

Domains and Topics
The table below lists the domains measured by this exam.

Web Design & Graphics

Web Site Identity Web Page Identity Web Site Date Stamps Navigation Etiquette Navigation Appearance Navigation Depth Navigation Models Content Quality Assurance Content Organization Web Design Mistakes Web Site Design Models Design Model Spacing Background Considerations The Creative Edge The Organizational Edge About HTML Editors The secret to high-end Web design Accessibility Standards Accessibility Examples Accessibility Priority Levels Accessibility Guidelines Auditory and visual alternatives Consistent, clear and simple documents Clear navigation mechanisms Don't rely on color alone Define the spoken language

Create tables properly Using markup properly Using style sheets properly Scrolling and animated content Use new technologies carefully Embed content carefully Design for device-independence Self Standing Accessible Web sites Compatibility Concerns Hand held device Options Favorites History Options Automated Features Options About Content Optimization Bandwidth Concerns Recycling Graphics Content Reduction Content Division Graphic Optimization Sizing Graphics Correctly Width and Height Attributes Compressing Graphics Web Graphic Formats GIF Graphic Optimization JPG Graphic Optimization Creating Java roll-over buttons Interface slicing to create a Web site

Java Survival Skills
Applet Overview Unorganized Applet Code Organized Applet Code Using Simple Applets Using Complex Applets JavaScript Basics JavaScript Strategy Reserved Words Defining Variables Assignment Operators Assignment Operators Logical Operators Comparison Operators Arithmetic Operators Classes Defined Objects Defined Properties Defined Methods Defined Embedding JavaScript Hiding JavaScript	JavaScript Comments Write and WriteIn HTML in JavaScript "with" and "for" "if", "else" and nested "if" JavaScript Functions Alert, Confirm, Input Creating a Function onClick, onLoad and onUnload onMouseOver and onMouseOut onChange, onSubmit Last Modified Previous/Next Buttons New Java Detector New Browser Window Current Time/Date Visitor Timer Online Quiz Self-Disappearing Popup Window

E-business

Web Site Model Examples Web Site Models Overview E-Commerce Models Non E-Commerce Models Pre-Web Startup Tasks Occupational Licenses Setting Up a Business Entity Tax Id And Resale Certificate Choosing a Company Name Choosing a Web Name Business Merchant Accounts Using a Merchant Account Processing Orders Online Processing Orders Offline Secure Web Pages Web Development Costs Web Development Tools Choosing a Web Host Domain Registration

Pre-Construction Needs Collecting Content Developing a Good Web Site Online Shopping Cart Privacy and Security Issues Maximizing Web Site Success Usability Testing Review Web Site Statistics Deep Linking Delay Customer Registration User Feedback Web Site Maintenance Search Engines Web Site Marketing Web Site Proposal Process Webmaster Income Streams Gaining Client Confidence Pre-Proposal Considerations

E-Marketing

Fundamental Marketing Rules Bad Products Do Not Succeed First is Assumed Best Second Is Not Bad Either Less is More Own a Keyword or Phrase Marketing Demographics The Power of the Brand Branding Defined Brand Quality Concerns Publicity Vs. Advertising Create New Brand Categories A brand must be focused Brand Extension Vs New Brands Sub Brands Concerns Brand Consistency Choosing a Brand Name International Brand Concerns Banner Branding Vs. Click-Thrus Banner Terminology Banner Optimization Pay Per Banner Impressions Free Banner Exchanges Grading Banner Exchanges Using Banner Exchanges Free Banner Drawbacks Paid Vs. Free Banners Search Engines Vs Directories Can the Search Engine War Be Won? Search Engine Basics Hidden Content Alternative Keyword Search Terms Qualifying Keyword Search Terms Doorway Pages Making the Search Engines Like You Search Engine Popularity Link Popularity Click Popularity Popularity Search Engines Hand Reviewed Directories Pay Per Click Search Engines Metacrawler Search Engines Top Search Engines

Domain Name Monopoly Keyword Domain Names Misspelled Domain Names Common Domain Misspellings Competitor Domains Your Mispelled Domains Direct Mail vs Direct Email Spam Email Opt-out Email Opt-in Email Purchased vs Rented Email Lists Renting a List Building A Better Email The Email Envelope The Email Body Test Your Email Avoid Email Attachments When to Send Email The Unsubscribe Option Response Tracking Response Staff Newsletters Running Your Own Newsletter Newsletter Advertising E-Promotions Newsgroups Press Releases Affiliate Advantages Affiliate Disadvantages Affiliates Vs Advertising Affiliate Types Agreement Terms Affiliate Payments Building Affiliate Program Promote Affiliate Program Affiliate Screening Affiliate Approval Notice Affiliate Vs. Promocode Affiliate Tracking Self Referrals Affiliate Graphics Using Other Affiliates